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SUBLOCADE

Role
  • ACD: Digital
Period
  • 2021-2022
Platform
  • Print, Digital, Video
Lift
  • 360 Campaign, Patient Education

The Brief

Sublocade is an opioid used to treat opioid use disorder, acute pain, and chronic pain. Can be used sublingually, buccal administration, by injection, as a transdermal, or as an implant.

The Charge
  • Lead design direction by providing subordinate creatives key assets for each leg of the campaign build (print and digital color breakdowns, templated breakdowns for ratio/sizes, imagery selection and definition of photographic color treatment and adjustments)
  • Ensured resources are allocated according to project needs
  • Approached situations and individuals with honesty, integrity and humility
  • Demonstrated to clients that an understanding of their marketing challenges and was responsive to their strategic needs in proposing creative solutions