HAVAS PRIDE: 2020
Role
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Senior Art Director/Creative Lead: Animation and Video,
Period
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20 May 2019
Platform
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Social Media, Digital, Video
Lift
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Corporate DEI & PRIDE Initiative During COVID
The Rundown
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With the restrictions and climate of COVID-19, everyone was forced into quarantine who was not an essential worker, postponing life, work and gathering as we know it. One of the largest and greatly-anticipated events of the year, PRIDE NYC, was cancelled for the year by the city health agencies, forcing all to find ways to improvise and celebrate diversity and accomplishment in the LGBTQIA+ community.
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As part of the HXC 2020 Pride Committee, I created and lead the overall design direction below that was utilized from Instagram filters to being used as a template from which other committee members developed the assets that they required.
The Team
