Public Affairs Officer
Advised the Executive Officer of Command, staff and 6 Regional Commanders on all public relations messaging for more than 40,000 United States Coast Guard/DHS personnel. Developed the framework, design, streaming content and then-Flash animation for recruiting website, gocoastguard.com under a Section 508 Compliance. Composed, designed, and photographed Coast Guard/DHS print collateral and HTML emails. Developed online marketing solutions to promote the new USCG recruiting brand identity, ‘The Shield of Freedom’ with the print and television campaign. Streamlined the USCG GSA printing budget by $50,000 annually through transition of paper materials to Web-based and social media products.
Special Protected Veteran—Honorable Discharge, 19 April 2004.