- SUBLOCADE ACD PRINT, DIGITAL, Video PHARMA
- SUBLOCADE ACD PRINT, DIGITAL, Video PHARMA
- SUBLOCADE ACD PRINT, DIGITAL, Video PHARMA
- SUBLOCADE ACD PRINT, DIGITAL, Video PHARMA
- SUBLOCADE ACD PRINT, DIGITAL, Video PHARMA
- SUBLOCADE ACD PRINT, DIGITAL, Video PHARMA
- SUBLOCADE ACD PRINT, DIGITAL, Video PHARMA
- SUBLOCADE ACD PRINT, DIGITAL, Video PHARMA
SUBLOCADE
The BRIEF
Role: ACD:Digital
Period: 2021-2022
Platform: Print, Digital, Video
Lift: 360 Campaign, Patient Education
The TEAM
- Travis Hibbis, VP, CD
- Lisa Boosin, ACD
- Anthony Lowe, ACD
- Michelle Johnson, Studio Manager
- Hayden Griffin, Copywriter
- Kerry Goeller, Digital Production Artist
The RUNDOWN
Sublocade is an opioid used to treat opioid use disorder, acute pain, and chronic pain. Can be used sublingually, buccal administration, by injection, as a transdermal, or as an implant.
THE CHARGE
- Lead design direction by providing subordinate creatives key assets for each leg of the campaign build (print and digital color breakdowns, templated breakdowns for ratio/sizes, imagery selection and definition of photographic color treatment and adjustments)
- Ensured resources are allocated according to project needs
- Approached situations and individuals with honesty, integrity and humility
- Demonstrated to clients that an understanding of their marketing challenges and was responsive to their strategic needs in proposing creative solutions
The WORK
